Gin begins as a neutral grain spirit, redistilled with juniper berries and a blend of botanicals that give each gin its own character. London Dry is the classic style, crisp and juniper led, while a new wave of distillers is pushing gin in fresh directions with everything from citrus peel and native herbs to Pinot Noir and Japanese cherry blossom. It is a long way from the days of Gin Lane in 18th century London, and gin has never been more versatile.